Website Launch/Rebranding: 100 Men NL


Aug 31, 2018

We have created an organization that is capable of doing great things within our community.

We’ve just launched another website, this time it’s to remake one we built in 2014 for a charitable organization called 100 Men Who Give A Damn NL that our CEO, John Atkins, founded. Along with the new website, comes a new logo as well!

Driven by the desire to make a difference, and adopting our model from similar organizations within Canada, we have created an organization that is capable of doing great things within our community.

We are not registered; we have no directors, officers, or treasurer; we have no bank account because we don’t collect, spend, or donate anything – it’s our members who make the donations directly to the registered charities. The group and its events are run on a budget of zero by a core team of big-hearted volunteers and with the assistance of some very generous sponsors, who coincidentally also give a damn.

The goal of the group is to support the wonderful work our local charities do, in funds, exposure, and awareness.

The focal point of the new logo is formed by the interlaced ‘100’, symbolizing an inclusive environment where people are working together. The colour scheme is designed to convey energy, power, and excitement, while also representing a fresh start for the organization. The icon is direct and memorable, meaning it can easily be converted into a simplified version for areas where space is a concern.

You can check out 100 Men NL’s social accounts at Facebook, Twitter, Instagram, LinkedIn, and YouTube. You can also visit the new website as well!