Website Launch: Float
Apr 8, 2019
We’re happy to announce another website launch, this time for …float…, a daring, expansive, and innovative, 90-minute, multi-disciplinary performance presented by Choral Canada. We designed and developed their website, designed their logo, shot photos and video, and also managed their social leading up to the event, which they sold out.
On July 1, 2018, audiences walked in silence along a 1.2 km wooded path at Mount Scio Savoury Farm in St. John’s Newfoundland, where they discovered immersive art installations, live actors, and exquisite choral music highlighting a resource integral to the geography and identity of all of Canada: water.
As the audience flowed through the forest surrounding Mount Scio Savoury Farm, the theme of ‘Sight + Sound’ truly came alive. Immersive and eclectic, …float… brought choral music out of the performance hall and onto untraditional stages. From an all men’s choir performing in a thick stand of juniper trees, to an all girls choir performing in a field of Queen Anne’s Lace, …float… was as surreal a spectacle as Canadian choral music has seen.