Shannon Smith

Social Media Specialist

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Born in Calgary, Alberta, Shannon moved to NL at the age of 4. After completing high school, she went on to graduate with a B.Comm degree at MUN and later attended George Brown College in Toronto to complete a post grad program in Sports and Events Marketing. Shannon joined JAC in November 2016. Outside of the office, she spends her time outdoors exploring different parts of the province, cooking up new vegetarian recipes and dipping into her wine collection! Oh, and have we mentioned her small obsession with Starbucks?

Shannon Smith

Social Media Specialist

NEXT 

Born in Calgary, Alberta, Shannon moved to NL at the age of 4. After completing high school, she went on to graduate with a B.Comm degree at MUN and later attended George Brown College in Toronto to complete a post grad program in Sports and Events Marketing. Shannon joined JAC in November 2016. Outside of the office, she spends her time outdoors exploring different parts of the province, cooking up new vegetarian recipes and dipping into her wine collection! Oh, and have we mentioned her small obsession with Starbucks?

Shannon Smith

Social Media Specialist

NEXT 

Born in Calgary, Alberta, Shannon moved to NL at the age of 4. After completing high school, she went on to graduate with a B.Comm degree at MUN and later attended George Brown College in Toronto to complete a post grad program in Sports and Events Marketing. Shannon joined JAC in November 2016. Outside of the office, she spends her time outdoors exploring different parts of the province, cooking up new vegetarian recipes and dipping into her wine collection! Oh, and have we mentioned her small obsession with Starbucks?

Shannon Smith

Social Media Specialist

My role as a Social Media Specialist at JAC allows me to express myself both creatively and strategically.

Dealing directly with clients, I am responsible for building and executing social media strategies through industry research. My goal is to gradually achieve superior customer engagement, increase website traffic and boost revenue by exploiting all aspects of the social media marketing roadmap. I have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels.

One of the best parts of working in social media is being able to work with many different industries which has allowed me to learn more than I could have ever imagined! Social media acts a voice for your company and should be included in all matters which are customer-facing. With most every business needing to develop their online presence in order to keep up with today’s growing society, it’s in your best interest to hire the best, and that’s JAC!

Expertise

Social Media


Lead Generation


Paid Advertising



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